Messages

Messages are the emails and SMS you send to customers to request reviews. Every request and reminder from your project appears here. You can see what was sent, when it was scheduled or delivered, and whether customers opened or clicked through. Messages also appear on each customer's profile so you can see the full history for one person.

Where to Find Messages

Project view – Click Messages in the sidebar. You'll see all messages across your project, with summary stats at the top and a filterable table below.

Customer view – Open a customer's profile and scroll to the Messages section. You'll see only that customer's messages, grouped by request or in a flat list.


Project Messages Page

The project Messages page shows every review request and reminder sent from your project. At the top, you'll see four summary numbers: Sent, Opened, Clicked, and Failed. Each number is a link—click it to filter the table to that status.

Filters

Use the toolbar to narrow what you see:

The Table

Each row is one message. You'll see:

Click a row to open the customer's profile. The page scrolls to that message so you can see it in context with their other messages and reviews.

Bulk Actions

Select one or more messages using the checkboxes. When you have messages selected, a Select bulk action menu appears. You can Cancel unsent messages for all selected rows. This only works for messages that haven't been sent yet.

Messages are created automatically when your request strategy runs. To schedule messages for a customer, send them a review request from their profile. See [Request Strategy](../request-strategy.md) for how requests are triggered.

Customer Messages Section

On a customer's profile, the Messages section shows every message sent to that customer. If they have messages, you can switch between two views:

If the customer has no messages yet, you'll see a notice: Request a review to schedule messages. Send a manual request from the customer's page to get started.

Per-Message Actions

Each message row has an Actions menu. What you can do depends on the message status:

Deleting a message is permanent. Use cancel or reschedule if you want to change when a message goes out instead.

Message Statuses

Status Meaning
Scheduled The message is queued and will be sent at the scheduled time.
Sent The message was delivered.
Opened The customer opened the email (email only).
Clicked The customer clicked the link to leave a review.
Failed The message could not be delivered. A reason may be shown.
Complained The customer marked the message as spam or complained.

Tips

Use the **Clicked** stat and filter to see which messages led to reviews. These are your most effective messages.
If a message failed, check the failure reason. Common causes include invalid email addresses, unsubscribed customers, or SMS delivery issues. Fix the underlying issue (e.g., update the customer's contact info) before resending.